Insider Trader is your inside line on making, selling, buying and using player-made products.

It looks like the grumbling was on target – many players really were raiding simply to get epic gear (and not for the sheer joy of raiding). Now that they can get epic gear easily through PvP, the herd is turning away from PvE raiding and signing up for Arena teams in droves. What drives players toward the purple clothes? Is it symptomatic of PvE ennui? Is it indicative of the relative ease of the Arena reward system? Insider Trader has another theory, drawn from the observations of those unassailable sages, ZZ Top: Every girl's crazy 'bout a sharp-dressed man.

Pure and simple – packaging sells. And when you want your character to look his or her best, what you need is a tailor. This week, Insider Trader reviews the wardrobe a well-dressed citizen will want to have banked for all sorts of events, from the festive wedding celebration to the everyday restocking trip to town. Ever wondered who uses all those weird dyes on the General Trade merchants? That would be you, once you discover the pure panache of the perfect shirt. L2Bchic, after the break.